Infrastructure. It sounds so…..boring. And what does it even mean? When I think of infrastructure I think of roadways or mass transit. But that is not the type of infrastructure I want to talk about. I want to talk about business infrastructure.
Business infrastructure is my jam. I love it. It’s structured and certain, logical and purposeful and best of all – it empowers people to work together towards a common goal. It also provides stability; it is the foundation of business operations. Infrastructure may be one of the most important (and most overlooked) aspects of a business.
Connecting Goals, Plans and People through Systems and Processes = Infrastructure.
Every business needs infrastructure to operate effectively. Why? Without a goal, there is no purpose for the business; everyone needs a target to shoot at otherwise a perfect environment for aimless, inefficient wandering is created. Every goal needs a plan, because without a plan a goal is just a dream. Detailed action plans will engage employees, provide purpose and direction and enable consistency within and across departments. A plan is executed through systems and procedures. Having proper processes gives employers control in how to perform tasks and empowers people to take initiative to do their job without risk of micro-management.
Business infrastructure is integral to the operation of any company but leaders may shy away from Business Infrastructure because:
It sounds boring.
Nobody likes tackling the tedious task of creating it.
It needs constant attention to adapt to your evolving goals and changing business environment.
But if you invest in Business Infrastructure it will increase the value of your company. Proper infrastructure takes the knowledge out of the minds of the company leaders and employees to create effective systems and procedures. It will create consistency in execution and delivery. It will help your company operate smoothly in the face of management or personnel changes and create long term sustainability.